Associate / Senior Associate, Game Operations (User Growth)
At Garena, we connect millions of people from all over the world into communities that speak the universal language of gaming. Our Game Operations team plays a pivotal role in delivering the best digital entertainment experience to our users.
As part of this dynamic team, you will be managing the daily operations and campaigns of our self-developed battle royale game, Free Fire, which has been recognized as the most downloaded mobile game worldwide from 2019 to 2021. Simultaneously, you will serve as a bridge between our data and business goals, providing meaningful insights for making business decisions. You will be working closely with internal stakeholders in a fast-paced, global and intellectually stimulating environment, and delivering direct impact to our players and business.
- Plan end-to-end campaigns to engage players and improve user activeness
- Manage in-game activities and promotion for game updates / game content release and track performance and gather feedback.
- Work with external agencies to create marketing content across a few regions for important campaigns and occasions
- Work with online marketing team to plan ads campaigns, create materials and evaluate performance.
- Monitor and analyse user metrics and gameplay trends to provide insights to grow user base and improve engagement level with players
- React promptly to game’s live incidences, coordinate with necessary teams to keep a high service standard for players
- Bachelor’s Degree from a reputable university
- 1 - 4 years of experience in the game industry is preferred (outstanding fresh graduates with strong analytical skills are welcome to apply as well)
- Creative thinker with a passion for games and good understanding of gamer psychology (especially action / shooter games)
- Strong communication skills with the ability to effectively convey ideas and collaborate with cross-functional teams
- Able to manage multiple projects and tasks in an organized manner and deliver under pressure
- No strong technical or computing background is required for this role
- SQL knowledge is a plus
- Marketing related experience is a plus