Influencer Manager

Casablanca Game Operations Experienced (Individual Contributor)

As an Influencer Manager, you will handle marketing initiatives for our game, in which one of the focus will be on our influencers/KOL, which includes executing and reviewing the current plan, generating new ideas and marketing plan, and creating reports for the executed campaigns.

Job Description
  • Create and execute a strong marketing strategy & execution plan for our game publishing in various marketing channels, not only through influencers/KOLs, but also having a good understanding of execution through social media, community, performance marketing, and offline events
  • Managing budgets and campaigns across all marketing channels to drive strong return on investment and efficient Customer Acquisition Cost
  • Ensuring successful planning, execution, and optimization for key traffic KPIs through KOL channels
  • Evaluate and recommend marketing and partnership plans by identifying a potential opportunity, and execute on the approved plans
  • Working closely with designers and video editors to produce creative contents for any marketing use
Job Requirements
  • Bachelor's degree from a reputable university
  • At least 2-3 years of working experience in creating end to end marketing plans and executing marketing campaigns
  • Strong critical thinking and problem solving skills to plan an excellent marketing campaign that has a great impact on the users
  • Driven and passionate individuals to drive the marketing initiatives and achieve the goals with minimum supervision
  • High creativity and ability to think outside the box
  • A team player with strong interpersonal skills
  • Excellent writing and communication skills in Arabic, French, and English
  • Passionate about games with a good knowledge of the gaming industry will be a plus