Social Media & Community Specialist
As part of our Social Media & Community team, you’ll be the voice of our game across social and community channels. You’ll grow organic reach, build and moderate engaged communities across our owned channels, and connect players with our product and development teams to shape a better gaming experience.
Job Description
- Develop and execute a social media content strategy, prioritizing TikTok with supporting content on Instagram and Facebook.
- Create daily content, including short-form videos, carousels, gameplay highlights, memes, and content inspired by relevant trends.
- Build, manage, and moderate communities on WhatsApp, Discord, and Facebook, driving daily engagement and fostering a positive player experience.
- Monitor community sentiment, flag player concerns and bugs, and consolidate weekly feedback for the product team.
- Build relationships with content creators and KOLs to expand organic reach and engagement.
- Track competitors and trends in the mobile shooter market, translating observations into actionable insights.
- Deliver weekly reports on follower growth, engagement, and content performance, alongside monthly reviews of key learnings and improvement opportunities.
- Collaborate with product and regional publishing teams to align content and community activities with campaigns and key launch milestones.
Job Requirements
- Fresh graduates are welcome; internship or project experience in social media or community management within gaming or entertainment industry is a plus
- Experience in end-to-end social media management from planning and execution to monitoring and reporting, along with community moderation on WhatsApp, Discord, or Facebook is highly preferred.
- Strong interest in gaming, with regular gameplay experience and an understanding of gaming trends and gamer culture in Indonesia.
- Strong collaboration skills, with the ability to develop clear content briefs and work closely with video editors and designers.
- Basic short-form video editing skills and the ability to create content independently; experience creating graphics or carousels is a plus.
- A data-informed mindset, with the ability to interpret social media metrics and use insights to improve content and engagement.
- Working proficiency in English to collaborate effectively with regional teams.