Senior Marketing (Shooter Games)
Job Description
- Drive the local marketing strategy and manage the marketing budget for one of Garena's gaming titles (shooting genre) with the objective of driving user acquisition, engagement, and retention
- Manage and drive all marketing initiatives and campaigns from end-to-end for one of Garena's gaming titles (shooting genre), including but not limited to online ads, influencers/creators, community/social media, and campaign marketing
- Analyze and report on the effectiveness of marketing initiatives to management and key stakeholders, identifying learnings, key takeaways, and actionable next steps
Job Requirements
- Strong project management, problem-solving, and critical-thinking skills
- Marketing expertise in campaigns, operations, KOLs, and social media
- Deep understanding of the Thai gaming market
- Clear communication in Thai and English
- Creative, driven, and collaborative, with solid interpersonal and leadership abilities
- Very strong passion for games and Esports: Regularly plays FPS/Shooter games