[HCM] Senior Marketing Specialist

Ho Chi Minh City Game Operations Experienced (Individual Contributor)

Unleash the Power: Join Our Game Marketing Team!

We are seeking passionate, creative individuals to drive our game digital marketing efforts. Join our dynamic team and help us deliver exceptional campaigns. If you're driven by curiosity and excellence, apply now and score your dream job with Garena!

 

About Us

At Garena, we’re not just making games; we’re creating immersive experiences that captivate millions of players around the globe. Our Game Team is a dynamic mix of creative minds, game wizards, and data gurus dedicated to pushing the boundaries of the gaming world.

 

 

Job Description

Your Mission

As a Senior Marketing Specialist in our Game Team, you'll be responsible for developing innovative marketing plans, creating engaging content and analyzing performance metrics to elevate our brand presence in the gaming community.

 

Your Quest

  • IMC Planning: Propose targets, develop and implement IMC (Integrated Marketing Communications) plans and campaigns, including the IMC component of product launching in alignment with key business priorities, brand & customer needs, and work with the Product team, KOLs, and Community team to deliver the results.
  • IMC Execution: Execute or manage the execution elements of the optimal IMC mix including content marketing (Generate ideas, do execution, optimize & report on: website, copywriting, art direction, video production (3D, MV, short film, iTVC, influencers activities. Leveraging content in different ways on various social media channels.
  • Campaign Management: Responsible for product and campaign awareness, user reach & engagement metrics on social media platforms (such as viewership,and  engagement), managing all brand’s media channels. Make sure the campaign is on time and within budget.
  • Marketing Analytics: Use analytics to drive key success metrics related to the marketing and brand awareness campaign & apply learnings in next projects launching.  
  • Manage and cultivate a relationship with a third-party organization that is relevant for Garena's marketing and publishing effort.
Job Requirements

Your Stats

  • Experience: Minimum 3 years in end-to-end Marketing project management with extensive experience in digital campaign marketing
  • Qualifications: Bachelor's degree or equivalent practical experience, coupled with a portfolio showcasing your past projects. Previous working experience in Gaming & Tech industry is a plus.
  • Adept in formulating ideas and plans into meticulous, structured documents for proposals, reporting, and presenting to key stakeholders.
  • Proven content production experience in Gaming content or Communication content (key content such as commercial video, website/ microsite, CGI video, iTVC, MV...)
  • Able to thrive in a fast-paced, dynamic environment, deliver under pressure and adapt to constantly changing priorities.
  • Fluent in Vietnamese and English

 

Why Join Us?

  • Impactful & Challenging Work: Join a dynamic environment where your contributions can shape the gaming experiences of millions.
  • Opportunities for Growth: Embark on a journey of personal and professional development across various business teams.
  • Vibrant Culture: Connect with like-minded individuals in a lively and inclusive workplace, where we work hard and play hard.
  • Autonomy: Take charge of your projects and make your mark on the gaming industry.
  • Competitive Package: Enjoy competitive salaries, modern facilities, office perks, and medical benefits.

 

APPLICATION FORM GUIDANCE:

Please submit your job application package with the following documents:

1. Your CV

2. Your Portfolio:

  • You can view a sample here: https://www.vnmedias.net/portfolio
  • It's not necessary to be a website, you can simply make a word/a doc/an excel/a pdf/a PPT/a showreel...
  • We are expecting to know about your significant projects, your roles and impacts in those projects along with those projects' results in this Portfolio

3. The Garena Application Form (Download the file from the link, fill in and upload it with your CV): https://shorturl.at/jr0Yq 

 

Ready to Play?

If you’re ready to take your career to the next level and make a real impact in the gaming industry, we want to hear from you! Apply now and let's create the next big thing in gaming together.